Project 6:
INTRECCIATO
MARKETING
PLATFORM

OBJECTIVE
Find an organization or a group of people who need to do branding work. Help the organization or the group to discover, design,develop, and deploy solutions.The outcome is a comprehensive set of deliverables which represent the brand.

APPROACH
Since the topic I chose was traditional wicker weavers who live in rural areas, I created a cohesive visual system to present this topic. The name of the band is IMKT, and it is a platform to provide traditional artisans with useful professional information about how to do marketing online and open an online store. The project has three deliverables: a workshop, a YouTube channel, and an app. The three deliverables are intended to help wicker weavers launch their businesses online.